Discipline

Who we don't serve.

Unusual to publish. The discipline of saying no in writing is the strongest signal of focus we know how to send.

  • Large rail OEMs above $1B revenue. Alstom, Siemens Mobility, Wabtec, Hitachi Rail, Stadler. They have the bandwidth to build their own India function and, in most cases, already have.
  • Companies already deeply established in India. If you have a manufacturing footprint, RDSO-approved product, and a working BD team in India, you are past the problem we solve.
  • Pre-revenue or pre–Series B companies, or anyone without a funded India budget. India's government sales cycle is long. A company on a tight runway with no allocated budget to back an India entry should not start one — and we will say so rather than take the engagement.
  • CRRC-owned subsidiaries. Out of scope under our bilateral mandate framework.
  • Japanese firms in JICA-funded segments. The procurement logic is structurally different and well-served elsewhere.
  • Architecture firms in the station redevelopment programme. Adjacent, not us.
  • Direct competitors of an existing client. We work with one client at a time per sub-segment to avoid conflicts. If a competitor of yours is already on retainer, we will tell you so before the call ends.

The principle

Being out of scope is decided in writing, on purpose, and trumps any superficial fit.

If you have read this page and still think the firm is for you, the India Opportunity Map is the right next step. If you have read this page and you are not sure, write — we will tell you in one call whether to keep talking.